With over thirteen years at Wētā Workshop, Jack Oolders serves as Sales Manager (B2B) for the company’s Consumer Products division, operating at the intersection of pop culture, global commerce, and creative innovation. Specialising in worldwide retail and distributor partnerships, he helps transform fan passion into high-performing product lines, bridging market demand, creative intent, and commercial opportunity.

Deeply attuned to industry trends and consumer behaviour, Jack is known for his calm, clear-headed leadership and his ability to turn strategic insight into tangible results. His work spans product development, sales strategy, and relationship management, guiding partners toward revenue-driving solutions rooted in what audiences genuinely want. Whether navigating complex negotiations or shaping a new product category, he brings level-headed problem solving, creative thinking, and a collaborative, people-focused approach.

“There’s something powerful about helping people feel connected to the worlds and stories they care about. Turning that emotional desire into meaningful, high-quality products for collectors and enthusiasts around the globe is what makes the work worthwhile to me.”